Fiona Fraser isn’t just a leader in podcast PR - she’s one of the driving forces behind the UK’s most successful podcast launches. Since founding POW PR in 2020, Fiona has worked with top production companies, brands, and talent to secure multiple No.1 spots across the UK charts, transforming podcasts into household names through strategic PR and promotion.

With over 13 years of experience in TV publicity, including high-profile positions at the BBC and Channel 4, Fiona’s expertise spans the biggest names in entertainment. She’s led PR for industry giants such as Warner Bros. UK, Endemol, and Fremantle, giving her an unrivalled understanding of how to create media buzz that turns audiences into loyal fans.

Under Fiona’s leadership, POW PR has become the UK’s leading podcast PR agency, consistently refining and perfecting a signature approach that gets results. Fiona’s deep industry knowledge and relentless pursuit of new opportunities ensure that her clients are always ahead of the curve, leveraging the latest trends to maximise exposure and audience growth.